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Jack Jenkinson
Jack Jenkinson

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Jan 6, 2021

Conclusion

Vice media do not regularly communicate with their viewers via YouTube’s comments section. While other key influencers on social media rely on audience interaction to gain influence, Vice takes a much more laissez-faire approach (Peck, 2008), letting their content influence viewers. …

2 min read

2 min read


Jan 6, 2021

Vice Media’s Habitus

Introduction In society there are different ways for an individual to behave and act regarding specific social systems and structures, according to Pierre Bourdieu (1977). Bourdieu argues that individuals act, behave and think, unconsciously, in different ways in regard to what the individual is habituated to: school, work, friends or…

6 min read

Vice Media’s Habitus
Vice Media’s Habitus

6 min read


Jan 6, 2021

Vice Media and the Public Sphere

Habermas’ Public Sphere The Public Sphere theory was introduced by Habermas in 1989, it presented the way in which information, such as work life or politics, was dispersed amongst social groups (Habermas,1989). The ‘public sphere’ consists of institutions where conversations can take place: coffee houses, salons and restaurants to name…

7 min read

Vice Media and the Public Sphere
Vice Media and the Public Sphere

7 min read


Jan 5, 2021

Data analysis and discussion

Introduction When researching for content to analyse on Vice’s YouTube channel it was important to implement a time frame. This is so that a guide would be set in place to find, precise and key data (AWID, no date) from an abundance of content presented on Vice’s YouTube. …

4 min read

Data analysis and discussion
Data analysis and discussion

4 min read


Jan 5, 2021

Constructing the Research Process

Introduction Vice Media is adept at navigating the social media landscape, which is shown through the number of daily views they gain on their YouTube channel: 1.7 million (Socialblade, 2020). They are excellent in gaining views on niche subjects, which differ from the mainstream, and are able to maintain a…

6 min read

Constructing the Research Process
Constructing the Research Process

6 min read


Jan 5, 2021

Vice Media Blog

Vice Media as a key influencer About In 1994 Vice Media was founded by Shane Smith and Suroosh Alvi. Originally set up as a 16 page punk magazine, it has since developed into a global distributor of ‘high impact’ news content (Begum, 2016). It now boasts over 1.8 …

4 min read

Vice Media Blog
Vice Media Blog

4 min read

Jack Jenkinson

Jack Jenkinson

MMU ID- 18022026

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